The world of towing is ever-changing. To better adapt to an evolving marketplace, it is important to consider using a towing software reporting process through TRAXERO’s suite of software solutions.

When building your towing company’s business plan, towing reporting statistics can play a crucial role in helping you make more informed decisions as you grow your customer base.

Hence, it’s important to define what towing software reporting is. Jeff Pesnell, Chief Strategy Officer at TRAXERO, says the reporting process is key to profitability and staying efficient.

“[Towing software] reporting allows you to keep your finger on the pulse of your business,” Jeff said. “By leveraging the process, you’ll get a better understanding of how your operations are running.”

Jeff has been in the towing industry since 1999 and was a key part of the TOPS team since the software was initially deployed in 2000. As a result, Jeff became part of the TRAXERO family on day one since the TOPS platform was the first group acquired.

Here is why using the towing software reporting process will help towers make their towing companies more efficient.

What Is Towing Software Reporting?

Simply put, the towing software reporting process allows you to track your company’s key data.

“It is a summation of all the activities within your business’ towing software platform. For example, if you want to keep tabs on your towing operations, you could pull your call reports,” Jeff said.

“Reporting gives you a better understanding of where you currently stand. Are my truck operators completing their jobs efficiently? Are recovery jobs taking too long? How many operators should I schedule in the morning compared to afternoons or evenings? These are just a few of the questions reporting can give you an accurate answer to.”

From tracking sales numbers to customer interactions, the reporting process can simplify the way you get snapshots of your towing company’s performance. For business owners looking to grow, the pen-and-paper method can significantly limit their capabilities.

“If you really want to grow your business, you need a system in place to track your [towing reporting statistics],” Jeff said. “Those that are operating through pen and paper, Excel or QuickBooks are going to be very limited in the data they can use to run metrics and figure out their month-over-month performance.”

Consequently, as more and more Americans take to the roads, it’s always important to make sure you’re providing the best service possible. With towing software reporting through TRAXERO, you can make it happen. Towing industry statistics show that between 2017 and 2022, there was an average yearly revenue growth of 5.5%. The time is now to take advantage of the industry growth and find new customers to serve.

Where Towers Struggle With Reporting

Whether you’re in the towing and recovery, impound, or auction industry, your towing software reporting will only give you results if you’re diligent in analyzing the data to make business decisions.

“We hear stories of towers struggling with inconsistent reports that don’t add up,” Jeff said. “To enjoy accurate numbers, you have to have a solid foundation and presence within your chosen towing management system.”

Presently, crunching the numbers is another challenge for towers that can be exhausting. Whether reviewing total sales for a period, tracking total payments received by an employee over a shift, or reconciling a bank deposit, it can, unfortunately, be a daunting task.

“Your reporting data ultimately rolls up to a set of financial reports for your business and this data needs verification down to the penny! The systems provided by TRAXERO offer complete and accurate reporting to fully enable the accountability of your towing operation,” Jeff said.

New technology can be intimidating at first, but once you become used to the systems your towing company uses, you’ll be able to better analyze your towing software reporting data, roadside assistance statistics, and much more. So, what makes TRAXERO’s suite of products unique?

How TRAXERO Goes the Extra Mile in Towing Software Reporting

With TRAXERO’s products—from TraxeroGo to TOPS to Dispatch Anywhere—you’ll enjoy an experience that is all about accuracy.

“TRAXERO is able to shine through our commitment to efficient, accountable, and accurate systems. We’re able to go beyond basic reporting and give towers true insights into their business,” Jeff said. “For example, if you have reporting requirements from a police contract that requires you to share statistics, you can easily share that with them on a daily, weekly, or monthly basis.”

Further, by keeping your data in one place, TRAXERO gives you the power to transform and streamline your operations.

“Across all of our brands, we focus on accountability from within to make sure the reporting process is an accurate reflection of a tower’s business,” Jeff said. “You no longer have to sit back and assume that your current software or way of operating is good enough. TRAXERO’S software is transformative.”

The towing software reporting capabilities towers enjoy with TRAXERO go even further than just accountability. If you ask yourself what your company’s biggest challenge or problem is, chances are reporting holds the answer.

“Our reporting can help you maximize your business. If you notice call volumes starting to increase, reporting could help you solve operator scheduling issues,” Jeff said. “Financially, there is a lot you can do as well. You can see how your business performs each month and combine numbers if you have multiple locations. So, the data allows you to make informed decisions that impact your business.”

What TRAXERO Can Do For You

Looking to learn more? Contact us today to connect with our team of experts who can help you find the best software solution for your company’s needs.

“Let TRAXERO help you navigate your business into the appropriate towing management software,” Jeff said. “We’ll ensure you choose the right package for your business.”

Want to read more about all things towing? Check out our blog to keep up to date with the towing industry’s hottest trends.